An Awesome Video from Google about How Search Works
Below is a simple video from Google discussing what happens when you do a Google search. If you need any professional help with your local SEO please feel free to contact Whitefish Marketing on 01303 720 288. We offer a free and no-obligation consultation discovery call to see how we can help improve your SEO. Now… onwards with the video!!
Source: https://www.youtube.com/watch?v=hfNXK2W_yCU
Video Transcript:
“Yeah. So, how does search work?
How search works?
How search works in a nutshell.
This is server rack 3349B. It lives here, in Ballybane, Ireland, along with cows, a golf course and Kavanagh’s Auto Accident Repair Center. This is one of the places where search happens. Search is a big piece of software that takes the words you type in here, and looks for them here, on the World Wide Web. It can do that because first it downloads a copy of the entire web, scans it, and makes a list of all the words and lists of all the pages each word appears on. It’s like the index of a book, except 10 trillion times longer. Lasagna appears on 59 million of those pages. When you search for lasagna, the software puts these pages in order, with what it hopes are the most useful at the top, and less useful at the bottom. Most people searching for lasagna want a recipe for lasagna.
Look at how delicious that looks.
Some people want nutrition facts for lasagna, and a few people want to learn about the life and research of Lewis C. Lasagna, MD. They call him the father of modern pharmacology. The software living on server rack 3349B helps rank those pages, depending on where you live, whether the page was updated recently. How many other pages linked to that page, how many times the word lasagna is in the title page, pictures of lasagna. It does all this in less than one second, billions of times a day, every day. Mostly for things that are tougher to figure out than lasagna.”
