4th Day of Pre-Christmas Marketing Tips look at Conversion rates
Bringing people to your site is not enough. During the build up to Christmas, retailers need to analyse their conversion points to ensure they turn speculators into purchasers.
3rd Day of Pre-Christmas – using Google Analytics
Knowing which of your products bring in the bulk of your profit is vital to commercial success. With the use of Google Analytics you can identify your key items and market accordingly.
Google Analytics for Small Businesses – What to Measure?
Understanding which key metrics to measure in Google Analytics will help save time and offer more valuable data to you as a small business owner.