How To Make the Perfect Landing Page
A landing page is a chance for your business to make an impression on your visitors, so it’s worth understanding a thing or two about landing page optimisation and how it can help improve your engagement.
What Is Landing Page Optimisation and How Do I Do It?
You only get one chance to make a first impression, and in the online world it’s pretty cut-throat. Users take a split second to decide if they like your website, based on content relevance, layout, colour and trust. Furthermore, the average user also only reads 20% of your webpage, so instantly engaging a user is a tough gig!