It is quite common for many businesses to focus their marketing efforts online and neglect the offline. However, this may be a mistake, so here we discuss how to successfully combine your online and offline marketing efforts.
You may have seen posts out there suggesting you forget about SEO and focus your efforts on social media marketing instead. Whilst social media activity is an important part of your digital marketing activity and does naturally assist your SEO performance, it should not replace your SEO efforts. Here are some myths that are causing a bit of a stir in the digital marketing world:
Understanding online marketing Whether you are a start-up in the throes of getting a website designed or an existing business launching a new, redeveloped website, the important thing to bear in mind is that you need to market it online. Here we look at why simply having a website is not enough. If you’ve recently […]