Adapting our Social Media Content

While mobile users may not have been the majority before, today there are more people accessing the internet on mobile devices than on desktop computers. This changes the game as people on mobile have less time and smaller screens. The difference is staggering as most social media platforms have over half their users accessing the networks on mobile devices.

As time goes on, we need to find new ways to cater our social media content to these users. Today I’ll show you a few tips on how to do that before we take a look at an infographic from on blast blog that gives you even more insight into social media in 2016 and beyond.

Social Media in a Mobile-Focused Age (Infographic)

It’s no secret that people who browse the web on mobile devices don’t have the time or attention span of those who are browsing on their desktop computers. Simply put, this means that your content needs to be easily digestible, and it needs to stand out from the crowd if you want your mobile marketing to be successful. 

Visuals help a lot with this, and today’s infographic will show you how to properly size your images so they appear properly on your social media profiles. This will help your posts stand out from the rest.

The other major factor is your headline, and yes, we’ve got that covered in today’s infographic as well. People will scroll through their feeds at an insane speed, so you need to say something that causes them to stop and read what you have to say. A strong headline will do just that.

So, without further delay, let’s check out the infographic! Let us know how it helps your social media efforts in the comments below!