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small business saturday

Linkbuilding for small businesses and start ups. Where to start?

Small businesses need a form of traditional linkbuilding, just like any other site. But citations and NAP protocol for localised directories may offer a better solution to start with.

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Video-sharing websites

How to use effective video marketing

How to use video effectively as another string to your marketing bow. Understand the elements and the make-up of what makes a good video, and why people will view then share it, is half the battle.

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Schema mark up language

What is Schema markup and why should you use it?

Understand what Schema mark up language is and the benefits it will provide for your SEO in Google search engine results

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Google Authorship

Google Authorship now removed

Google have removed authorship from their search results, but what does this mean for our digital marketing?

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SEO linkbuilding

Is linkbuilding still worth it in 2014?

Linkbuilding for SEO benefit has become a hazardous minefield over the past years, and with Google updates penalizing many websites, SEOs think twice about linkbuilding as part of their strategy. But is it still worthwhile?

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